Vagabond Wines external wine bar image showing Shoreditch, London location

Vagabond Wines bottles of Pet Not wine

Vagabond Wines tasting card design concept with branding and black card for VIP friends

Vagabond Wines menu design

Harland & Wolff National Flagship bid design - Render by SMC

Harland & Wolff annual report design showing inner spreads and layouts

Federation of Master Builders Manifesto Design front cover view

Trade Nation ad campaign showing headline 'Train like Max. Trade like a pro.' with Max Whitlock in the background with hands showing

Nimbla advertising campaign showing poster on digital billboard OOH display in train station

App Paye advertising campaign showing on London Underground digital billboard with 'Pay Me Now' message on a brick

AestheticWorks* — An independent branding and design agency based in London.

Unifying brands — transforming businesses

We build brands through simple, unifying ideas — aligning strategy, identity and communication to deliver clarity and long-term value. Our clients range from ambitious startups to established businesses across the UK and Europe.

Selected work

Harland & Wolff

Harland & Wolff

Vagabond Wines

Letify

Trade Nation

Capabilities

Our capabilities span strategy, identity and communication — brought together to create brands that are consistent in thought and execution.

Brand Strategy
Research and insight
Brand architecture
Brand platforms
Design strategy
Naming

Brand Design
Visual identity
Verbal identity
Sound identity
Typography
Brand guidelines
Design systems
Brand portals

Brand Communication
Campaigns
Editorial design
Social media
Digital design
Creative production

Brand Experience
Motion and animation
Exhibition / event graphics
Signage and wayfinding
Packaging design
Brand films

Featured

Harland & Wolff

An independent branding and design agency based in London.
Working across the UK and Europe.

info@aesthetic.works
+44 (0)20 8242 1509

167-169 Great Portland Street
5th Floor, London W1W 5PF

© 2026